Meet the Team: Ayman Ali

Team Member Ayman

Meet Ayman Ali, Sales Manager here at VWS Software Solutions! Since joining us as a Sales Executive back in February 2021, Ayman quickly became known for his deep understanding of the waste industry, his talent for building strong relationships, and his genuine dedication to seeing our customers succeed. It’s this combination that saw him promoted to Sales Manager in 2024.

Ayman brings a unique perspective to the tech world, partly honed during three years managing a fast-paced central London pub. That hands-on experience sharpened his communication skills and gave him invaluable operational insights – a practical foundation he now pairs effectively with strategic thinking for VWS clients.

In his Sales Manager role, Ayman partners closely with waste and recycling companies, helping them leverage the full capabilities of PurGo, our advanced ERP software. He excels at diving into their specific operational challenges and configuring solutions that drive tangible improvements in efficiency and overall performance.

You’ll often find Ayman highlighting the benefits of PurGo’s Map-Based Transport Planning tool. He’s enthusiastic about how its live map visualisation gives customers smarter control over their fleet movements, leading to significant savings in both time and operational costs – a prime example of PurGo delivering practical, real-world advantages.

Ayman’s energy extends beyond helping customers; he stays active playing football and keeping fit. This vitality fuels his professional approach – he’s strategically focused yet highly approachable, and always ready to adapt to find the best solution.

With his distinct background blending operational know-how with sales leadership, Ayman’s adaptability and people-first mentality are instrumental in delivering the innovative, customer-focused solutions VWS is known for in the waste management sector.